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The Pick Six


The Sicatoka

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Well, I'm looking into my crystal ball and seeing a "diverse" committee of "stakeholders" coming out with <number> final round recommendations for a new moniker for UND in mid-2011.

Thus, I'll put mine out. Feel free to join in. Please include the moniker/genre and the why/why not it'll succeed.

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I'll guess six finalists:

Rough Riders - state nickname, see: Kansas, Michigan, Tennessee, Wyoming, et al (ND/UND trumps GFRR)

Nokotas - it's the only animal indignious and unique to North Dakota (and grows hair on its, ahem, scrotum ;) )

Reapers - good concept (farmers of the past, UAVs of today and tomorrow) but too edgy for some of the "sensitive enlightened"

Flickertails - it'll fail because it's unmarketable next to the urine-colored M-rodent to the east (don't forget "the Benjamins")

<weather/celestial phenomena> - nice idea but people are sick of generic 'storms' and such

<something cutesy integrating "UND"> - sUNDogs = fail

Missing the final six cut:

<some sky raptor> - eagles at UMC and hawks in Fargo, and the owl being seen as evil in some cultures, ends this theme

Mafia - MafiaMan would love it, but can you imagine Tony Soprano sending "protesters" ...

<anthing Dirty supports> - just on principle :huh:

Winner?

Well, one name was used by a tribal chair and a prominent former UND hoopster.

That tells me the fix is in for that one.

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Okay ...

Jets ... too obvious with CAS ...

Storm ... more marketing, focus-group-based crap ...

Force ... (see Storm)

Express ... (see Storm)

Less obvious, but still possible dark horses ...

Sugar Beet Stench ...

Green Tide ...

Mosquitos ...

Pigeons ...

Coots ...

Loons ...

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Reapers - good concept (farmers of the past, UAVs of today and tomorrow) but too edgy for some of the "sensitive enlightened"

I was at the open house for the UAV's and those things are an impressive site. Global Hawk or Predator "B".

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I dunno, Predators would be a sweet nick name. There are already a ton of sports teams with the name "Hawks"

The picture is the one like the UAS at the GFAB that are run by CBP.

Not a bad name...but what would we use as a logo or a mascot? I don't know that I would get excited about a UAV as a logo ;)

If we have to change the name...my vote would be for Fighting/Mighty Norse, Rough Riders, or Nokota's/Nokes. I know it's a pick six, but hopefully these three would be included...right now there is no other suggested nicknames that I have grown a liking to.

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I'd like a jersey with a duck on it, not a caricature, but a real duck, maybe the mallard, canvasback, or pintail (the ND Sprigs would be just right) ;)

Why it wouldn't work; the nonres sotas and badgers might actually start shooting any of the three to stick in their freezers to throw on the ice, rather than the hodgepodge of brown ducks they now bellycrawl up on to ground sluice (gadwalls, wigeons, shovelers, and coots).

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To me it's a no-brainer if we have to switch...Rough Riders! Has historical value/meaning to the state, can come up with a cool logo and mascot and most importantly it goes totally opposite of what we have now...meaning the NAs and their "heritage" in this state will become more irrelevant and obscure than they currently are, and UND and this state can move forward with a postive nickname and logo that is true to the roots of this state. Just my opinion...fire away!

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I find it interesting that people think that you have to have a nickname to brand the university. University of North Dakota is a brand the same as GM or Apple. The University of North Dakota Football team is a product under this brand (the same as iPod is a product under the Apple brand) the same as the University of North Dakota men's hockey team, etc. The University of North Dakota Fighting Sioux or any other nickname is redundant. As such, the nickname can be marketed separately but doesn't necessarily add value whereas there is always value in the brand name (University of North Dakota).

I would simply go with the University of North Dakota without a nickname. It is marketable with it unique logo. It is not as hard as people are making it out to market the name. In the end, the most important factor will be the alumni who support the school, not a name, and winning teams. Everybody wants to be with a winner so a winning team, or at least competitive, is important.

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