Siouxperfan7

Phase 2, most likely

Well then I guess it comes down to what is more important to UND. Making a quick buck, or making the rebranding process of your athletic teams successful.

If UND wants to have people accept the new nickname and logo and purchase new Fighting Hawks merchandise, they should avoid making apparel products that will hurt sales of Fighting Hawks apparel. I assume they can sell anything with the Sioux logo on it to fulfill the trademark laws, just has to be sold in stores for people to buy. My point is UND should not be worried about making money on these Dakotah Legacy Collection items. They should be concerned with just meeting the trademark requirements by selling as few and leeast profile items (not apparel) as possible.

http://www.grandforksherald.com/opinion/our-opinion/3951477-our-opinion-und-selling-fighting-sioux-merchandise-not-problem "And no, the question of the best way to lawfully keep that commercial mark is unsettled. Maybe it must be featured on merchandise on occasion. But maybe there are even lower-key ways, which Schafer's office now is trying to find." IF UND wants any chance of being successful rolling out a new nickname and logo, this strategy is going to be their best option. Produce items that are not going to be as visual to the general public. If you want a new nickname and logo to be accepted, producing new sweatshirts and hats of the old one is not going to help that. Make keychains, towels, stickers, etc. Producing these items would still fit the requirements of legally keeping the trademark without flooding the market with additional apparel being sold with the old logo.

Completely agree. At the Alerus, you can come to the game, get something to eat, have a beer, etc and you can guarantee it will be a calm cool 72 degrees. At Memorial, you have no food or beverages, you are sitting on a metal bleacher, using porta potties, and it could be windy or raining. Die hard fans will be there no matter where it is at. But for the casual fan looking to watch a scrimmage, it may be a tough sell. UND football has a hard enough time getting people to show up to regular season conference games, let alone a Spring scrimmage!!

Gophers need to win 3 (maybe just 2) games in March at the B1G Tourney and they are in. If I was a betting man, I'd take the Gophers. Wild have a lot more work to do than that.

It needs to be defined. I agree that UND needs to be the owners of the trademark and to do that must produce items from time to time to sell to retain that trademark. Shafer needs to find out what the law states about the amount and frequency it must be produced. This should not be about making money. This is about retaining legal rights to a trademark.

Sorry if I hurt peoples feeling with this comment, but selling the least amount of merchandise as little as they have to is the option that Schafer and UND need to do. If the goal of the University is in fact to market the new name and logo with UND and move forward, that is the best option that they must do.

We got beat twice by a team that played better. Still tied for first in the NCHC. We are a lock for the NCAA's and are currently positioned as a 1 or 2 seed. Things could be a lot worse right now. This team maybe needed a little gut check down the stretch to show what it takes to win when facing a little adversity. Reflect and move on. Need to take care of business against Duluth at home. (stating the obvious, I know.)

If UND signs a deal with Adidas to be the exclusive provider for apparel, then that is the way its gonna be. If the basketball team doesn't like it, who cares. Is a player going to quit the team, give up their scholarship, and give up there stipend just because they don't like Adidas shoes? I highly doubt it.

I home SME will produce a logo that uses all of the same colors that were in the Brien logo. Doesn't necessarily have to have the same feathers (although I don't see why not). By using all the same colors (brown, green, yellow, red, white, black) from the old logo. it will help people adapt more easily to the new logo.

Your point has been made. As well as the other Bison fans who post on this site...over and over and over and over and over and over again. NDSU football is good. UND football is bad. How many different ways can you make that point?

I have no problem with people buying these products and continuing to have Sioux apparel/merchandise/etc. Be proud of the Sioux name that we had as our nickname for so many years. I certainly am. My point was that moving forward, all of us as UND fans need to accept the new nickname. We cannot have half the fans at a UND sporting event that are wearing and yelling "Sioux" and the other wearing and yelling "Fighting Hawks". Is this really the type of culture that you think is best for UND and its athletic programs?

Gotta love when an opinion is criticized with a short demeaning response with no actual argument to back it up. How should I respond to that..."Oh yes, you have convinced me...I in fact don't have a clue. Thanks for convincing me with your excellent argument"

Once a new logo is released and UND is licensed to sell the new Fighting Hawks merchandise with the new logo, I think it would be in the best interest of UND to either limit the frequency of these Dakotah Legacy Collection apparel being released or release merchandise that is not apparel. Someone with better knowledge of trademark laws can answer me on this, but I would think that UND is not restricted to just releasing clothing with the Sioux logo on it to maintain the trademark. UND is in a re branding period. They have a new nickname for their athletic teams and soon will have a logo to go with it. UND wants people to adapt and accept the new brand. Having periodic releases of clothing of Sioux apparel is going to really hinder an already difficult process of getting people to adapt and accept thte new nickname. So while releasing retro Sioux apparel is great for fans that want those items for many reasons, it actually hurts the rebranding efforts of UND.

Well, if we are going to go with the Lewis and Clark idea, I guess we can play for an over sized replica coin again!!!

Move on people. Go Fighting Hawks!

So the new RRHS jerseys look very familiar. Switch the red to green and this may have been an option for our new jersey had Roughriders been selected as the nickname!!

I can't imagine a logo that isn't a bird. The voters that voted for Fighting Hawks (I guess they are out there, still haven't met one yet) didn't vote for a plane. No need to add avoidable controversy buy picking a logo that is not what was voted for.

Agreed. Yeah, this whole debacle has been going on for for 10 1/2 years now. Let's prolong the process even longer!! No thanks.

Looks like 5 wins to me!! #LeaveNoDoubt

Where are the Fighting Hawk fans staying?!

Is it just me thinking that there really is only one obvious choice here?!!

Minnesota losing to a far inferior opponent in the playoffs.......UND losing to a far inferior opponent in the playoffs. I guess you may be right. That is a pretty good comparison!!

http://www.grandforksherald.com/news/education/3940623-company-picked-design-unds-logo-has-detailed-inclusive-plan