I like a lot of what you're saying here. Markets like the Twin Cities and Phoenix have to add extra value to the conference that didn't exist in 2014, when Denver (and to a lesser extent, Colorado Springs) were the biggest marketing potential. I'm assuming UND's fans and alumni nationwide is also a factor that makes national television deals possible. I don't know if I'm ready to see the NCHC get too excited about a place like UNLV (yet), but I wanted Notre Dame from the get-go as a charter member. IIRC, their NBCSN (which doesn't exist anymore) contract was part of the deal-breaker for the NCHC. UND, St. Thomas, Denver, ASU, and Notre Dame would be a very strong portfolio to leverage negotiations.