The family "pivoted" on the endowment and made it known they wanted the endowment set by contract or law. The family did this at the urging of Traynor, and then Traynor wonders why UND doesn't want to talk to him. What if college athletics are no longer a thing in 40 years? If UND did what Traynor wanted, they'd still be sponsoring men's golf in that scenario, whether the endowment is enough to pay all the expenses or not.