No way should they charge...yet. Serve beer, make games fun, promote the hell out of it. If the team starts winning, and there are plays like we saw in the Olympics, I think it will grow. Womens hockey isn't going anywhere, we might as well become a national power and lead the country in attendance. I imagine if we averaged 2,000 per game, it would be near the top numbers in women's hockey.
The athletic department has to capitalize on the opportunity presented to them for next season. They won't get a better chance.