Welp, there's been the predictable amount of chatter about the spring game. Very few observations here, very little media (although I expect UND football 360 would have an article at some point, and Midco is supposed to produce a "Day by Day" segment). The football program didn't put much into it, and they aren't getting much out of it. There isn't a lot of buzz following the event.
As stated by other posters earlier, there are some programs who are de-emphasizing the spring game, while others still make it an event. By creating a graphic advertising the game, and by inviting recruits, UND has chosen to make it a "thing."
To me, it begs the question: what is the purpose of the spring game? For most programs it has 3 purposes. One, it's the 15th - and final - practice of spring. That was accomplished, and we hope it was productive (especially for the offense because of the new system).
Two, it's to impress recruits. Since UND invited recruits, clearly they are hoping to make an impression on them. Judging by social media here were a good sized group of recruits there. I was there; I didn't see anything that would have screamed to an potential recruit, "Man, this is really fun! The players are having a great time! I have to be a part of this!" I didn't notice anything out of the ordinary that prioritized recruiting, it was simply an opportunity for recruits to watch practice. No music, no announcer, no fun drills, nothing in the stands to generate excitement. Making recruiting a priority is the backbone of most schools that still do this event and that's not the case here at UND.
Three, it's to generate excitement for the upcoming season, to sell tickets, to make a positive brand impression. I think they failed on this point; I don't think the spring game generated any kind of excitement. I said to myself multiple times while I was there, "Why would anyone come to this? Unless you are a parent, a girlfriend, or a huge football fan, there is nothing here that would draw the average fan or family to attend this." Flat out - it was boring. And I LOVE football.
In summary, I continue to think that the spring game as a missed opportunity. Every year less and less effort is put into it; at this point they should probably just cancel it. Hell, if you've ever been to a regular practice they have music... they should just make it a regular practice, not advertise it, and be done with it.