Montana State spent $18,000 on a redesigned "M" and Bobcat logo and another $50,000 to incorporate the new logo into the athletic facilities. I think Montana puts more into the Grizzly Bear, then the "M" logo. The University wanted the Lincoln Grizzly to be displayed at the school, but the town of Lincoln won out on that decision. The highest concentration Grizzly Bears in the lower 48 is in Montana.