Well I'm not so sure I would want our team called NODAKs. Down here in Twin Cities land there's usually a certain 'F' word that precedes NODAK...and it's not Fightin'.
I agree with the last part. No way this wouldn't be considered a conflict, Brad had to know that.
I hope you're right on the first part, but it does raise the question as to why his daughter would get the trademark.