Jim,not sure about the age or regional bias but you may have something there. I am 37 years old and have lived in ND almost all my life. Also a UND grad. Please don't take my comments personally, I really like Siouxsports.com and know you have spent a lot of time and effort making it a great place for Sioux fans. I just don't like the new logo and wanted to express my opinion. Yeah, I'll have to pass on the hat. My daughter may want one though.