From the MN Wild website:
In an effort to raise much needed funds for kids suffering from cancer, rookie D Travis Roche will be donating $100 for every goal he scores this season and $50 for every assist to the Kids Unlimited Foundation. With 11 goals and 12 assists already this season, Roche has already earned $1700 for Kids Unlimited, which is a volunteer organization specializing in helping children with cancer and their families deal with this dreadful disease.