College town vibes with lots of restaurants, target, Sam’s club, etc. without being too big of a city. Safe. Community that lives and breathes UND sports. Tons of brand new housing options near campus. Airport that flys delta and 1 hr to Fargo airport with more options. Top aviation school in the country. Brand new buildings all over campus. Business school. Med school. Law school. PT and OT programs. So many graduate and PhD options. Best hockey arena and fans by far. Beautiful volleyball/basketball facilities (new locker room, training room, fueling stations, film room.
There are some negatives obviously, but you focus on the positives and get them here for a visit. Then hopefully your team culture and coaching staff gets them to commit.